development recovery specialists
our team is highly experienced in helping banks, lenders & JV partners manage their way out of developments in times of financial adversity
The Barnard Marcus London new homes team provides the highest quality advice and guidance to financial 'backers' of residential and mixed use developments across London and the South East. We 'see through' the fog of inactivity and poorly conceived sales & marketing strategies and formulate plans that enable our clients to maximise each and every site's potential in any given marketplace.
our strategy may involve a development rename and/or rebrand and our expansive new homes advisory & marketing services include:​
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Retrospective analysis of sales & marketing activities to date
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A full financial reevaluation with advice on plot by plot pricing and potential GDV
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Advice of site presentation, signage and access
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Advice on site sales presence and creation of show or view units and 'sales traps'
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Advice on internal layouts, specification and product types
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Advice on development renaming and relaunch strategy
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Logo/brand development
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Eye catching development sales brochures
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CGI production & staging
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Hoarding and site signage design & supply
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'AA’ style directional signage
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Development microsite - design & build
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Bespoke development and lifestyle video production, ideal for sales centres and show homes
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Advertisement design & artwork supply - reflecting your corporate or development brand/image
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Radio advertising - scripting & production
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Bespoke email campaigns - fully ‘trackable’
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Social media campaigns including Facebook and Instagram and PPC
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Static and digital window displays
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Window graphics
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Development models
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Virtual reality sales centre creation & ‘office take overs’
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Animated ‘fly-throughs’
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Drone photography and/or videography
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Show Home photography
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Property portal marketing including Rightmove & Zoopla plus Sequencehome which received over 318,000 visitors per month
